Websites

There's a difference between pulp and pixels.

The highest hurdle many companies face is getting over the fact that a "paper" strategy can't simply be converted to a digital one. It takes a whole new way of thinking. Our company's web designs are developed around specific digital strategies, where each page has a purpose, demands action, and produces measurable results. Designed and engineered pulp-free and to pixel perfection.

Walk through some web design work.

Lakewood Vineyard

Lakewood Vineyards


www.lakewoodvineyards.com


Lakewood Vineyards is a well-regarded Finger Lakes winery that has enjoyed continued success & expansion since its founding in 1988. Its website was dated, however, lacking sophistication and failing to engage potential visitors.

Lakewood selected a(m) to rebuild their website and reimagine their online presence. So we set out to create a site that would evoke the experience of a visit to Lakewood—informative, intimate and approachable—and thereby differentiate them from the many wineries in the region.

The result is an upscale online presentation that matches Lakewood’s refined brand and extraordinary winemaking operation. Streamlined navigation highlights key information potential visitors seek, and informative pages with enticing content and appealing imagery provide a uniquely pleasing and immersive experience—similar to that of a Lakewood wine tasting.

The presentation highlights important content (such as the hundreds of awards Lakewood wines have won) by integrating it into the experience rather than relegating it to rarely-visited sub-pages. The site also features a user- and admin-friendly e-commerce platform that complies with age restrictions and tax regulations, and has facilitated $8,000+ in incremental sales in its first four months.

a(m) Services
  • Conversion rate optimization
  • Copywriting
  • CMS integration
  • Ecommerce platform
  • Marketing strategy
  • Mobile optimization
  • Responsive web design
  • Search engine optimization
  • Web design & development

“The a(m) team really took the time to get to know what exactly we needed from our new website and worked with us to create an experience that was aligned with our vision and goals. We greatly appreciate their herculean efforts and value their ongoing support. ”

Liz Stamp, Partner
Lakewood Vineyards Site
Indotronix Web Design Banner

Indotronix


www.iic.com


Before their brand redesign, the service offerings of the Indotronix Avani Group were scattered across multiple websites under various names, leaving customers to have to hunt around to figure out exactly what the group ‘did’. It was our job to consolidate those service offerings through a complete brand redesign and service unification undertaking. With a new, updated logo and a completely redesigned website, we were able to take varied, detailed information about each of the companies involved and create a website that concisely and accurately detailed the expertise the Indotronix Avani Group could offer in their key service areas: staffing, consulting, and custom solution development. The updated site was designed to create a better experience for potential customers and job-seekers alike, even offering an integrated job board for internal and external positions.   

a(m) Services
  • Conversion rate optimization
  • Copywriting
  • CMS integration
  • Mobile optimization
  • Web design & development

Resilite Site

Resilite


www.resilite.com


Resilite Sports Products, Inc., has been a leading manufacturer of quality athletic mats since 1959, servicing diverse sports and sectors, including wrestling, gymnastics, cheerleading, law enforcement, combat training, martial arts, early childhood and more. The company has a solid reputation, with the products and customer service to back it up, but its online presence wasn’t indicative of its past success or future endeavors.

a(m) Services
  • Conversion rate optimization
  • Copywriting
  • Custom CMS integration
  • Inbound marketing
  • Marketing strategy
  • Mobile optimization
  • Responsive web design
  • Search engine optimization
  • Web design & development
Resilite Site
State Tower Banner Image

State Tower


www.statetowersyracuse.com


Pioneer Companies needed a showpiece website for a high-profile project: the complete renovation of the State Tower building in Syracuse, NY. The site needed to engage a diverse audience of current and prospective tenants for residential, office and retail space. It also needed to change the perception of State Tower—from an old building whose best days are behind it to an exciting, upscale, vibrant facility in the heart of downtown Syracuse.

The new brand and marketing materials connect the historic art deco core of the building with the modern, upscale finish and amenities now featured there. The website is at once aspirational and functional—it makes an impression and is impacting public opinion, while simultaneously providing information and leading viewers down paths to residency and tenancy. And it’s serving up a steady stream of solid leads for Pioneer.

a(m) Services
  • Brand identity
  • Business package
  • Conversion rate optimization
  • Copywriting
  • Marketing collateral
  • Marketing strategy
  • Mobile optimization
  • Responsive web design
  • Search engine optimization
  • Web design & development
State Tower Site
TAP Banner Image

Travel Alliance Partners


www.tapintotravel.com


Travel Alliance Partners (TAP) needed a robust content management system and website refresh to better present their diverse travel options to customers and make it easier for their tour operators and suppliers to update current offerings. The travel ecosystem is constantly changing, so TAP needed a solution that was easy to navigate on both the front- and back-end and that could be constantly iterated upon. The refreshed website was able to meet these needs while providing a more visually appealing and intuitive experience for customers looking to browse tours, cruises, and events. Once the site was developed, we also crafted, presented, and provided documentation on how to best use the new system so all tour operators were able to efficiently use it – regardless of their level of skill or experience in a CMS.

a(m) Services
  • Conversion rate optimization
  • CMS integration
  • Marketing strategy
  • Mobile optimization
  • Web design & development
Travel Alliance Partner Site
Accountable Health Partners Banner Image

University of Rochester
Medical Center


www.ahpnetwork.com


As the University of Rochester Medical Center created a new network for doctors and hospitals focused on accountable care for patients, they engaged us to design and build a forward-looking, responsive website. The result, ahpnetwork.com, cleanly describes the organization and its benefits for three distinct audiences while providing clear calls-to-action and a strong conversion strategy.

a(m) Services
  • Conversion rate optimization
  • Copywriting
  • Inbound marketing strategy
  • Marketing collateral
  • Marketing strategy
  • Responsive web design
  • Web development

“The a(m) team’s responsiveness, nimble turnaround, depth of experience, and thoughtful approach was so helpful in informing and building our web presence.”

Renée Sutton, Director, Physician Relations and Outreach
Accountable Health Partners Site
AstraPouch Banner Image

AstraPouch


www.astrapouch-na.com


We first partnered with AstraPouch for the introduction of their cutting-edge wine and spirit packaging. In the years since, their product line has grown, necessitating the development of sub-brands, a newly redesigned website, and more complicated marketing strategies along the way. The refreshed website presents the expanded product line and enables better browsing and a more streamlined ordering process—paving the way for future innovation and expanded offerings.

a(m) Services
  • Brand identity
  • Copywriting
  • Marketing collateral
  • Marketing strategy
  • Photography
  • Print advertising
  • Tradeshow experience
  • Web design & development

“Our new online store really exceeded our expectations. It does everything we need it to and more. The entire site gives us the “wow” factor we wanted for our online presence!”

Erica Graham, Director of Marketing & Finance
Astropouch Site
Strategic Legal Banner Image

Strategic Legal Solutions


www.strategiclegal.com


In tandem with SLS’s brand evolution, a(m) also undertook the creation of a completely new website for the company. The challenge here was to take a copious amount of information that was dry at best, and offputtingly complex at worst, and offer it in a compelling, engaging, and benefit-based presentation. Rather than overwhelming visitors with everything SLS can do, our home page poses a series of questions that lead each visitor directly to the information they need. For visitors who prefer a more traditional approach, we kept the standard “list of services” page but reimagined it in such a way as to provide a unique, interactive, and visually appealing experience for the user. Strategically worded calls to action appear on every page, leading prospective clients and employees into the conversion funnel.

a(m) Services
  • Brand identity
  • Business package
  • Conversion optimization
  • Copywriting
  • Marketing collateral
  • Marketing strategy
  • Print advertising
  • SEM/PPC
  • Search engine optimization
  • Web design & development

“I enjoyed working with the a(m) team in launching our new brand and creating our new website. They’re easy to communicate with and very knowledgeable.”

Roger Smith, Managing Director, eDiscovery Services
Strategic Legal Services
Cottone Banner Image

Cottone Auctions


www.cottoneauctions.com


Cottone Auctions is a premier auction house featuring national and international antiques, art, collectibles and more. They offer appraisals & consignments, and many options for placing live and online auction bids. Cottone engaged a(m) to redesign and redevelop its old site and, in so doing, to realize several improvements in a variety of areas.

A reworked navigation, based on user data, provides a more effortless experience. Better integration of front-end and back-end elements creates a seamless—and much improved—user experience, with consistent and expected behavior across all actions. Robust database integration and custom development provide improved sorting of lot imtems. Finally, just as important but unseen by the public, a completely custom content management system empowers Cottone Auctions with the ability to almost effortlessly manage users, bids, auctions, featured items, and more.

a(m) Services
  • Copywriting
  • Custom CMS
  • Inbound marketing
  • Marketing strategy
  • SEM/PPC
  • Search engine optimization
  • Web design & development

“The a(m) team has a great balance of design talent and technology expertise, and they’re very responsive. We occasionally have critical issues come up outside business hours, and a(m) always gets back to me promptly, regardless of the time of day.”

Matt Cottone, Auctioneer/Appraiser/Specialist
Cottone Auctions Website Screenshot
Blitman & King Banner Image

Blitman & King


www.bklawyers.com


A law firm with offices in Rochester, Syracuse, Buffalo and New York City, Blitman & King is nationally recognized for providing cutting-edge advice in complicated areas of the law and for the bench strength of its attorneys. But its website didn’t communicate that: it was dated, impersonal, dense, and hard to navigate. The new site brings the attorneys (and their strengths and personalities) to the forefront and presents a streamlined, more inviting and easy-to-navigate organization of the firm’s wealth of resources.

a(m) Services
  • Copywriting
  • Marketing collateral
  • Marketing strategy
  • Print advertising
  • Search engine optimization
  • Web design & development
Blitman & King Site
Science Take Out Banner Image

Science Take Out


www.sciencetakeout.com


Science Take-Out creates innovative, easy-to-use science activity kits for students. In the 5 years since its inception, the company went quickly from offering a few kits and fulfilling them as teachers placed orders to boasting a robust catalogue of 30+ kits and a high volume of orders. Now the company can boast a website that’s as advanced as its products and accomplishes multiple objectives:

  1. Presents a polished and professional look
  2. Reorganizes product segmentation and presentation for increased usability
  3. Provides a significantly improved e-commerce solution that encourages up-selling, cross-selling, and repeat purchases
  4. Implements strategies for getting products into the hands of potential customers
a(m) Services
  • Copywriting
  • Custom CMS
  • Email marketing
  • Inbound marketing
  • Marketing strategy
  • Search engine optimization
  • Web design & development

“Accelerate Media brought together awesome creativity, organization, strategic thinking and value to create an extremely effective website for us!”

Dina Markowitz, President
Tower280 Banner Image

Tower280


www.tower280.com


Morgan Mngmt. & Buckingham Properties needed a website that represented their new anchor project, Tower280. This project is also the center of downtown revitalization. The end result, a site that instills awe and curiosity, oh, that and an average of 4 requests a day to view apartments.

a(m) Services
  • Business package
  • Conversion optimization
  • Copywriting
  • Inbound marketing
  • Mobile optimization
  • Marketing strategy
  • Search engine optimization
  • Web design & development

“There was an immediate chemistry between our team and the a(m) team. They listened to us and delivered what they promised. And there are no hidden line items—it’s all up front and clear.”

Amy Olds, Marketing Manager
Tower280 Site
Draft Sharks Banner Image

Draft Sharks


www.draftsharks.com


Draft Sharks is among the largest Fantasy Football advice sites in the nation. We first worked with them to develop an engaging website design, but over the years the relationship has grown. We are now their single source for development and marketing—and they have enjoyed a 20% increase in membership.

a(m) Services
  • Conversion optimization
  • Custom CMS
  • Email marketing
  • Inbound marketing
  • Marketing strategy
  • Mobile optimization
  • Print advertising
  • SEM
  • Search engine optimization
  • Web design & development

“Every company uses the standard cliché of “we want to partner with you and be a valuable part of your team, blah, blah, blah.” In my 15 years of having a web-based business, Accelerate Media is the only company that has lived up to that promise.”

Lenny Pappano, Principal
Draft Sharks Website Screenshot

Vega Banner Image

Vega Plastic Surgery


www.vegaplasticsurgery.com


Our partnership with Dr. Vega began eight years ago, with the brand identity and website that helped him open his practice. Since then we’ve worked with him on a brand refresh and a new website to represent his expanded practice—which now includes a newly opened medical spa. The med spa information is seamlessly integrated with the plastic surgery business for a cohesive brand presentation. Hallmarks of the new site include large, inviting imagery and a “before and after” gallery that features beautiful, high-quality photography.

a(m) Services
  • Brand identity
  • Business package
  • Marketing collateral
  • Marketing strategy
  • Print advertising
  • Search engine optimization
  • Web design & development

“We really value the variety of services a(m) offers, as well as their clear expertise in web design and their consistent, proactive improvement initiatives on our behalf.”

Office Manager, Vega Plastic Surgery
Vega Site
Points Navigator Banner Image

Points Navigator


www.bestcreditcardforpoints.com


There are other credit card point tracking websites out there, but most are half-baked solutions offering only the most general of advice in this complex environment. We expertly designed Points Navigator to act as a single point of truth for all things related to credit card points, guiding and recommending cards to both novices and experts alike. What’s more, Points Navigator was designed to keep track of any individual’s cards, preemptively warning them of card usage rules, updating their benefits, offering up-to-date transfer value information, and more. The custom coding and algorithms built into this site make it a truly bespoke solution to address an ever-changing topic.   

a(m) Services
  • Brand identity
  • Custom CMS integration
  • Mobile optimization
  • Web design & development
Points Navigator Site
Buckingham Properties Banner Image

Buckingham Properties


www.buckprop.com


Rochester’s largest and most diverse real estate development and property management company needed a new look and a new website to coincide with their expansion. Our fresh design engages multiple audiences while providing an easy and engaging way for prospective clients to find investment opportunities and available properties.

a(m) Services
  • Brand identity
  • Business package
  • Marketing strategy
  • Mobile optimization
  • Search engine optimization
  • Web design & development

“There was an immediate chemistry between our team and the a(m) team. They listened to us and delivered what they promised. And there are no hidden line items—it’s all up front and clear.”

Amy Olds, Marketing Manager
Buckingham Properties Website Screenshot
Monroe Tractor Banner Image

Monroe Tractor


www.monroetractor.com


Monroe Tractor is a leader in Agricultural and Construction equipment in upstate NY. They needed a new site that would better represent their brand, quickly and easily segment very different audiences, and sync live with an extensive inventory. Oh yeah, they also wanted to double traffic through SEO, mission accomplished.

a(m) Services
  • Business package
  • Conversion rate optimization
  • Custom CMS
  • Inbound marketing
  • Marketing strategy
  • Mobile optimization
  • Search engine optimization
  • Web design & development
Monroe Tractor Site

More web design clients:

Pioneer Companies
Diamond Buyers International
Northern Lights
Vital Motion
SmartTek Systems
All Collector Cars
NewPath Learning
STX

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