What We're Reading

This isn't really a blog.

Every week we get together as a team and share articles we’ve been reading for our own enrichment. Topics include challenges our clients are facing, new industry developments, awesome work by others, or just pieces too funny NOT to share.

Below you’ll find those articles, plus a few of our own, that we’ve put together based on insights we’ve gained throughout our time in the industry.

13 Best SEO Ideas for 2021

13 Best SEO Ideas for 2021

Another year, another list of what you should be focusing your search engine optimization efforts on. Below we’ve highlighted 13 things you need to keep in mind—and keep an eye out for—this year.

Google Google Question Hub

Google Question Hub

Why it’s worth checking out:

Described as “a tool that enables creators to create richer content by leveraging unanswered questions,” Question Hub is basically a repository of Google search queries that currently don’t have answers. Sign up to look at questions and provide a URL to your website for any you can answer. Did someone say featured snippet?!

Adobe How Kat Holmes Transforms Businesses with Inclusive Design

How Kat Holmes Transforms Businesses with Inclusive Design

Why it’s worth checking out:

“Exclusionary designs are often the result of ignorance and neglect, rather than intentional choices,” and it’s something we as an industry need to consciously work to overcome. This discussion with Kat Holmes, leading authority on inclusive design, lays out what happens if we don’t create inclusively and how to start to overcome this design deficit.

Checklist Design Checklist Design

Checklist Design

Why it’s worth checking out:

It can be easy to forget some simple steps when working on a large website redesign. Checklist Design is here to help, offering simple checklists of things to remember when creating common site design elements. Get the checklists (with helpful tips), as well as some inspiration, examples, and articles.

Branded in Memory Branded in Memory

Branded in Memory

Why it’s worth checking out:

How accurately can we recall logos we see on a daily basis? This experiment had 156 Americans draw 10 iconic logos from memory to see just that. Ultimately, it seems most folks are great with colors, but weak on shapes and elements. Check out the (hilarious) drawings for yourself and quiz your own logo memory.

GitHub GitHub Archive Program: the journey of the world’s open source code to the Arctic

GitHub Archive Program: the journey of the world’s open source code to the Arctic

Why it’s worth checking out:

It’s safe to say the internet is here to stay thanks to GitHub. Earlier in 2020, 21 terabytes of GitHub open source repository data was transferred to 186 reels of digital photosensitive archival film, now preserved alongside other valuables in Arctic vaults in case of a doomsday situation.

Polypane The complete guide to CSS media queries

The complete guide to CSS media queries

Why it’s worth checking out:

When they say “complete guide”, they mean it. From defining media types to discussing upcoming media queries, this article lays out the what, why, and how of various query options. It walks through implementation, ways to upgrade existing materials, and so much more.

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